Niharika: Meet The Team

Meet Niharika, our go to mastermind for Brand Merchandising!

Meet Niharika Christy Brand Merchandiser
Meet Niharika

Name: Niharika Puri

What is your background?

I am a Textile Graduate with a Master’s degree in International Fashion Business: Buying and Merchandising management. My professional journey of 16 years in Textile and Fashion industry has been very exciting. Started my career with a Manufacturing company wherein I learnt how the textile clothing is made right from the Yarn to final finished product.

With this extensive industrial exposure, I then moved to Sales and Marketing role wherein I learnt the new skills like Price negotiations, managing Sales Targets, interpersonal and communication skills etc. Technical background played a vital role in this move as I knew very well what I am selling and now I am using my Analytical and Numerical skills in crunching numbers in the current role.

What is your role at Christy?

I work as a Brand Merchandiser for Christy and Associated brands.

Describe a typical day in your shoes?

Every day is a challenging day and always brings something new and exciting for me

A typical day is more of reviewing Sales trends, monthly sales targets Category and Product performance, demand and supply trends, analysing seasonal buys and working through Rebuy requirements.

What’s the best thing about working at Christy?

Definitely, Positive work place culture and Team around.

We at Christy work as one big happy family. It feels so amazing to see the team work, transparency, trust and respect for each other. Feels like home

What is your biggest achievement so far?

I always say to myself “Best is yet to come” and this drives me to take on new tasks and do something new and better every day.

One of the key achievement is when Strategic planning and business decisions are taken based on my analytical data and presentations.

What is your favourite Christy product and why?

I love our bestselling Bedlinen Accessory: Jaipur Throw in Peacock and Magenta colours. This product also reminds me about beautiful city Jaipur located in Rajasthan India (also known as Pink city)

What is your favourite quote/book/podcast?

“Happiness will never come to those who fail to appreciate what they already have…”

Gautam Buddha

What is your hidden talent?

My family likes my cooking and I do have some fan following at work as well. My veg Pastries which I normally prepare on baking day are always in demand.

When you are not at Christy, what is your favourite thing to do?

When I am not working, I really love to spend time with my family. My little munchkin keeps me busy all the time.

Who inspires you?

My mother inspires me the most. Being a full time working woman the way she managed family and three kids is amazing. I am trying to follow her footsteps.

If you were stranded on a desert island what would be your 3 luxury items?

My phone obviously with unlimited wifi, Sunscreen and Aladdin’s magical carpet

What’s your favourite desk snack/drink?

I try to be healthy, like to eat nuts or roast chick peas.

Are you a morning person or night owl?

I would consider myself both really depends but yes a good night sleep is really important for me.


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